Hand Painted Signs of Savannah pt. 2 (of 3)

More Beautiful type and signage from Savannah, Georgia.

Hand Painted Signs of Savannah pt. 1 (of 3)

After photographing as many handpainted signs as I could find in Atlanta, I decided to do the same in Savannah. In the future I would like to hit all the Southern cities and eventually make a book. It was nostalgic for me to re-explore the city, as I spent three years in Savannah studying graphic design. As I was learning about and beginning to really explore design and typography, these were the most interesting examples around me that served as a backdrop and inspiration. Going back to Savannah, not much has changed. Most of the signs I remember vividly are still there, and there are many new ones. Most of these were taken from the West side of Savannah.

There are several characteristics of Savannah signage that makes it unique when compared to signage of other cities. Compared to Atlanta, and especially for its size, Savannah has many more signs. In Atlanta, they are much more spread out and scattered. You will find find a business with handmade signage every once in a while, few and far between the many chain stores. In Savannah there are whole communities and streets that feature predominately handmade signs. It feels like more a part of the culture there, where as in Atlanta the signs feel like remnants from the past. Perhaps the fact that Savannah is a small Southern town and that it has a reputation for crime curbed corporations' interests in putting chain stores in certain areas, thus keeping most of the stores locally owned and therefore with a unique style and character. Many of the Savannah signs are much more detailed and have many more components than those in Atlanta. You will often find a store with hand cut wood letters for the main signs - often with several parts in different fonts, handpainted images and signage on the windows, an overall matching color scheme of the whole building, and additional handcut wood signs attached to various parts of the outside of the building. It seems like because it is more relevant in the city, there are more people doing it, creating more competition to push the creativity and production work that goes into making the signs.

Another interesting characteristic is a certain typeface that is pretty common in Savannah, but that I have never seen in any other city. I used to think it looked almost like a pseudo-Chinese inspired typeface, like what you would see on a American Chinese Restaurant or a poster for a cheap American karate movie. I also remember thinking, when I was younger, that it had kind of a medieval or "Lord of the Rings" feel to it. This is somewhat evident in the two images below, in the house number in the first photo of this post, and there will be a few more examples in the next two posts.

Perhaps the style (especially in the "9" and "6" below) still has some remnants from Gaelic/Celtic type brought over by Irish immigrants? Savannah had a large Irish population at one point and even today has one of the biggest St. Patrick's Day Festivals in the world. A brief but interesting history of the relationship between Irish Americans and African Americans in Savannah can be found here: http://www.pitt.edu/~hirtle/uujec/white.html and could explain how a cultural exchange could have happened after the Civil War. Whatever the influence, this style of type will always feel uniquely "Savannah" to me.

Also unique is the profusion of the "No Loitering" sign. These signs are found on almost every block in some areas of Savannah, but I have never seen one in Atlanta. (Interesting to note is that they are apparently also found in Memphis - http://www.geoffreyellis.com/memphis.html and possibly other cities). It is often "signed" by the initials of the Savannah Police Department and often accompanied by "No Drugs" (ironic considering the dark history of members of the Savannah Police Department participating in various drug trafficking rings in the 90s, a few of which are covered here: http://savannahnow.com/stories/091197/NWSofficersarrested.html). These signs also allude to a long, complex, and often sad history of crime, poverty, crack cocaine, economic inequality, and violence in Savannah. Savannah, like many American inner cities, was a totally different place in the late 80s and early 90s. These "No Loitering" and "No Drugs" signs remain as a strong reminder of that time.

Handpainted Signs of Old Atlanta pt. 3 (of 3)

This final installment of Atlanta's handpainted signs is a bittersweet one for me, as I no longer reside in Atlanta. These images bring up a little bit of nostalgia in me, and they are a reminder of a culture that I am now far away from. New York definitely has its fair share of handpainted signs, but they are generally much more slick and refined, void of a style that feels like it developed in isolation from the rest of the world. They also lose so much of their power and mystique when they are just one of many storefronts on a never ending block of buildings. Many of these buildings in this and the previous posts are surrounded by nothing but forest. You also lose a sense of the total building environment, with everything from the sides of the building, the front door, windows, and even the roof, not to mention the fence, front yard signage, and mailbox being a part of an overall design system.

A photographic study of New York signage was done in this book: Store Front: The Disappearing Face of New York, and thoroughly shows what would be more of an older New York City style of signage. The signs are more slick/refined, have higher production quality, and are less 'raw,' but still have a great deal of character.  

One of the last apparent examples of the once ubiquitous design system for the Sock Man. As few as two years ago, you used to see trucks around the city with the iconic sock character and red and yellow type. There were also several storefronts, one of which was located on Glenwood. The identity was apparently developed by Trent.

One of the first handpainted signs that ever stuck in my mind, was this green street sign cut from wood. What really struck me was that all other signs around it, in the entire city in fact, are the standard government regulation green street name signs, with white type printed on a green metal rectangular. This sign roughly imitates the standard sign, and really makes you wonder how it came about. I have often wondered if maybe the original sign was damaged by a car, and the community could not get a timely response from the government for a new one to be made. Eventually someone just made their own, not caring whether it was a mechanically printed metal sign or a handpainted wood one, and it stuck. No matter what the reason, it shows a commitment and care of the people for the community in which they live, and also a refreshing sense of resourcefulness and independence.

Ad for a plumber, found on Candler Road. I love the tiny bear face above the 'n' in 'Plumbing'. Art done by local artist Kyle Brooks.